What is Impression Share? - Study24x7
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Abhishek kumar
07 Sep 2023 04:23 PM study24x7 study24x7

What is Impression Share?

A

The percentage of times your ad was displayed divided by all possible impressions for that search term.

B

The percentage of times your ad was displayed when it was eligible to be displayed.

C

The percentage of times your ad was displayed higher than your primary competitor.

D

The percentage of impressions you lost due to a low ad rank.

Digital Marketing
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