Metaverse-as-a-Service platform – Unlocking new avenues for business

Aishley Smith Published on 22 November 2022

The Metaverse has generated a new avenue for enterprises to build and deploy services. And as businesses start showing their interest in this latest innovation, Metaverse-as-a-Service platforms have popped up, facilitating new revenue streams and a chance for enterprise excellence.

In this blog, we will deep-dive into what a Metaverse as a Service platform is, how it can be built, and what use cases showcase its immense potential for businesses of all shapes and sizes.

Meanwhile, if you wish to know more about what metaverse is all about, head on to this blog – Metaverse: The New Web is Here, Where are You?

A look at the Metaverse-as-a-Service platform

To better understand user preferences and to test out different models and modes, companies are already leveraging existing Metaverses like Decentraland and Roblox. What is next is companies building their own 3D worlds that integrate into the Metaverse narrative and offer audiences a wide array of services and facilities—from shopping and doctor consultations to group yoga sessions and educational experiences.

Metaverse-as-a-service, or MaaS, can simply be described as an enterprise solution that will enable businesses to penetrate the Metaverse with their own virtual worlds for a variety of use cases that span from healthcare and finance to entertainment, learning, and more.

Now, this does not mean MaaS will be used as a tool for competing with Decentraland and Roblox. On the contrary, it will be a model that will help enterprises penetrate the existing Metaverse infrastructure and build on it to integrate their businesses into it, similar to how software-as-a-service, or SaaS, operates.


How to build a Metaverse-as-a-Service platform?

Contrary to popular belief, your business can enter into the Metaverse in a few easy steps with the help of our experts. Here are some key considerations that will help you build the ideal MaaS platform—and put it to work!

Interoperability

Finding the right platform is one thing. What you would have to strive for while building your Metaverse-as-a-Service offering is interoperability between major platforms like iOS, Xbox, and Android, across multiple identities, and among different payment methods, just like Fortnite.

This is the first consideration for laying the framework for MaaS.

AR/VR excellence and model flexibility

Now, comes the development of your asset. AR/VR technologies will be at the forefront of your asset development and whether it is a game or a virtual office space, your model needs to be innovative, adaptable, and scalable to meet the needs of your clients. Remember: They might buy a MaaS offering from you now. But if it doesn’t match the experience quality or scale along with their demands, they will switch to the competitors.

Now, let’s focus on a couple of aspects that will help you get one step ahead of your peers.

Digital footprint expansion

Boosting your online presence would become essential for your MaaS offering to work. You will need to tap into the audience interested in this niche and cater to them with a relevant website, and easy access to your VR services.

Experience excellence

Merging traditional brand experiences with new age experiences is a surefire way to not only charm your audience but it also creates new selling and revenue opportunities you can use as a USP while connecting to clients.

Learn more: https://appinventiv.com/blog/metaverse-as-a-service-platform-for-enterprise/